It’s Not Social Media, but Media Social

Social Media and Media, Social have many benefits

We’ve had it wrong all along. It’s not social media, but “media, social”. What we consume is media first, social second. We still consume news, facts, tips, advice, marketing, videos and other media primarily but as a benefit, we now get a social aspect as well. Therefore, it’s Media, Social and not Social Media. It’s [...]

Power of Customer Reviews Online and Why You Need Them

Customer Reviews Online

Before Online Reviews In the old days, selling your product or service consisted of developing the item, selecting a market and screaming your message as loud and often as you could. Whether your message traveled on TV, Print or Radio, the model was consistent – a one-way message. There was no real discussion or sharing [...]

Why GOOGLE+ Spells Trouble for Facebook

Google Plus Logo vs. Facebook Logo - Google Winning

I’m surprised how many of the experts seem to think Facebook has nothing to worry about. Here’s why I think Facebook has plenty to fear.

What Does Your Twitter Follower Ratio Say About You?

Weighing Followers vs. Leader - Ratio

Follower ratios are becoming an increasingly addressed concern by some of the world’s leading social media advocates. Therefore, now is the time to look at these numbers and determine for yourself if action is needed to align your ratio with your message and intent.

Top 5 Servant Leadership Tweeters In 2010

Dr. Jack King / North Fork Center for Servant Leadership

These are the top 5 Twitter accounts for servant leadership. I’ve gained a lot from & recommend them to all interested in the only real form of leadership.

Know Your Social Media Hierarchy

Know Your Social Network Hierarchy and Flow

With so many social platforms, we spend too much time updating statuses and too little interacting. To solve this, setup and follow a social media hierarchy.

5 Reasons Leaders Should Not Fear Social Media

The best led companies do not fear social media – they embrace it. The strongest leaders leverage the benefits of social technology while addressing the risks in a manner that empowers their teams but protects the company. Below are 5 reasons great leaders should not fear social media.

Social Technology – Making Relationships More Personal Than Ever

As the personal computer replaced typewriters and the Internet evolved into common use, more critics began to panic that we, as a society, would lose our human touch. After all, just how personal can interaction be through computer screens? One wonders if they thought the same of the telephone. Even a man I greatly admire, [...]

Happy Customers Tell 400 (with Blogs)

Those of you in customer service know that, historically, a happy customer tells 5 people, while an unhappy customer tells 100. While that was true in the past and likely remains true for verbal communication, Web 2.0 functionality is leveling the playing field. In particular, through Blogging your customers may tell the same number of [...]

Quick Benefits of Enterprise Social Networking

Social Networking

A quick list of benefits achievable through social networking at the office.

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