In our increasingly technical workplace, it seems we fail to carry over basic principles from the industrial era. Although our tools evolve, the quality of our tools, the capacity of these tools and maintenance of the equipment still impact the morale and effectiveness of our teams. As a leader in your organization, are you ensuring your employees have the tools and support they need to be effective?

Equipment Quality

If you ran a machine shop, would you give the operators dull blades, slow machines or poor lighting? Of course not. Doing this would result in unhappy employees, decreased output and higher overall costs. Then why do so many companies run outdated software on older, slower machines? You may have a top performer who is limited by their equipment. It’s like putting a lawnmower engine in a Porsche.

Workspace

If you ran an engineering company, would you limit your drafting tables to 15 inches wide? Doubtful. Your architects would be incredibly frustrated by the confined space within which to review large drawings. Therefore, why do so many companies still only offer 15″ screens or even a single monitor, rather than dual screens? Desktop space is desktop space, be it physical or virtual. The more you have, the easier it is to do your job. The cost for virtual desk space is even less than the physical desk space when you account for installation and maintenance.

Technical Support

Finally, if you ran a transportation business, would you contract all your maintenance work to a service provider several hours away who does not understand your equipment? Then why do so many companies outsource IT support to the lowest cost provider, without any value placed on performance or service levels? When your employees encounter problems with equipment, performance is impacted.

As a leader in your organization, don’t forget the lessons we learned from the industrial era. The right tools and support for your employees can make all the difference. As most organizations downsize and outsource the implementation and support of critical tools for their teams, you can differentiate by ensuring your teams have the tools they need to be effective. Don’t mistake all changes or outsourcing as bad. Instead, ensure your team has the right support from whomever your providers are. Conditions like Service Level Agreements (consider guaranteed response and resolution times) may cost a bit more. However, employees getting better tools and quicker resolutions of problems will be happier, more effective, save you money in the long-run and deliver greater results.

Question: How does technology impact your morale and effectiveness? What other tips do you have?

The best leaders today understand the power of relationships, especially when it comes to business. As a result, most leaders have a strong network of colleagues that, over the years, become friends. These friendships and business partnerships extend online as well. However, many straggling organizations still insist upon blocking traffic to “social sites”. In contrast, the best led companies do not fear social media – they embrace it. The strongest leaders leverage the benefits of social technology while addressing the risks in a manner that empowers their teams but protects the company. Below are 5 reasons great leaders should not fear social media and a balanced reflection on the risks.

1. Best Friends At Work
Who still believes that work is impersonal? When was it necessary to ensure that your business contacts are not also friends? Need we remind some organizations of the Gallup Organization’s findings from their study of high performing organizations:

Gallup… observed that employees who report having a best friend at work were¹:

• 43% more likely to report having received praise or recognition for their work in the last seven days.
• 37% more likely to report that someone at work encourages their development
• 35% more likely to report coworker commitment to quality.
• 28% more likely to report that in the last six months, someone at work has talked to them about their progress
• 27% more likely to report that the mission of their company makes them feel their job is important
• 27% more likely to report that their opinions seem to count at work.
• 21% more likely to report that at work, they have the opportunity to do what they do best every day.

2. Companies Don’t Buy & Sell, People Do
When it comes to major agreements and long term commitments, people do not simply buy something from a company. Instead, they build partnerships and gain understanding from those partners about that company and their products. Then, business partners create mutually beneficial, value generating agreements together. The net result, after years of success on both ends of those deals is a stronger relationship, often extending into friendships. Those friendships can generate trust and efficiency which transcends employers, creates stronger networks and brings value to the next company by which either partner is employed. No longer does a person bring only their experience and skills to a company that hires them, but they bring the skills, experience and trust of their network as well.

3. Who Do You Want in Your Foxhole?
When times get tough, who do you want in your foxhole with you? Someone you only know based on their numbers, contracts, functional requirements and other formalities? Do you really think such an individual will stick their neck out for you or go that extra mile, unless the compensation is there? Or, do you want someone you’ve known well, whose family you know by name and whose favorite charity you supported last year? If nothing else, it helps to know your business partner’s spouse will yell at them if they screw up a deal they committed to you on.

4. Innovation
Structured, internal, corporate innovation alone is too constrained for today’s global economy. Innovation does not work well in a vacuum. The more creative outlets and inlets you provide your entire staff, the greater the chance they will discover breakthrough innovations. As your staff listens to their friends complain about how the products your competitors make, fail to meet their needs, they will better understand the implications of your engineering, research & development. The more your teams hear their contacts mention the need for someone to invent a solution to xyz problem, the greater the chance your company will create and solve that new market problem.

5. Mass Dialogue
Never before in history, has the opportunity for mass dialogue existed in such a manner as what social media provides. Print media creates mass, one way communication. Television does the same. Static website are no better. Previous communications technologies equate to shouting at your customers. With social media, feedback mechanisms like rated reviews, number of views and frequency of comments provide a means by which leaders can proactively hear the unified voice that is their consumer mass. This creates, in essence, a platform by which leaders can carry on a mass dialogue, like never before.

Dark Side
Don’t get me wrong, their are risks inherent to social media as well. Yes, your employee could reveal some deep, dark, corporate secret. Or, someone claiming to speak on your organization’s behalf may slip and act unprofessionally in a business forum. There may even be a greater volume of technical risks, such as computer viruses, worms and social engineering in these mediums. However, the solution to these risks are the same they’ve always been: education, training, policy and appropriate network security. The solution is not cutting off your company from opportunities for fear of the unknown.

In the end, as technical leaders in your organization, it is up to you to set the expectations of the company with regard to innovative opportunities. This evolution in communication technology is no different. The next time you debate blocking the latest social media site, consider, instead, joining the site and putting your great staff to task in finding the right way to keep that channel open for the corporation to leverage all benefits, without exposing you to the usual risks.

1. http://gmj.gallup.com/content/511/Item-10-Best-Friend-Work.aspx July 10, 2009.