There true emergencies in business and then there are false alarms. With the right response, hopefully we can avoid losing our sheep when the real wolf comes.

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Growling Angry Wolf
Leaders Who Cry Wolf May Leave Their Flock to be Eaten

As the story goes a child shepherd, seeking attention, cries false alarms of “Wolf! Wolf!” on several occasions.  Over time, the townspeople and neighbors learn to ignore his cries and soon, stop responding at all.  As a result, when a wolf really does come and the boy shouts for help again, he’s left to fend for himself.  The wolf eats the flock and, in some versions, even eats the boy.  This tale offers wisdom to us in a business context as well.

Have you ever seen someone jump from fire drill to fire drill because their boss believed every issue was a crisis?  Often, this stems from the culture of the organization and the overreaction is simply passed down the chain of command.  Regardless of their source, constant fire drills may:

1. Burnout employees

2. Reduce creativity and innovation

3. Emphasize expedience over quality

So what can you do in response to unending cries of “crisis”?  Here’s a couple ideas that may help:

1. Clarify Priorities – Ask your boss which “emergency” must be addressed first, calling attention to the potential of multiple emergencies you must address.

2. Define Timelines – Be sure to understand by what date / time each emergency must be addressed and the driver fot that time.  By understanding the driver behind timelines, you’ll be better equipped to juggle priorities as you hear more cries of “wolf”.

3. Gauge Others – If you’re not sure something is really a crisis, observe how others, especially your peers and those of your boss are responding to the matter.  Communicate the response to your boss in this framework (for example, “Jason’s boss has given him a longer timeline – are we aligned to deliver on the same date?”).

Certainly, there are plenty of true emergencies in business.  The trick seems to be learning to distinguish between an actual crisis and exaggerated enthusiasm.  With the right response, hopefully we can avoid losing our sheep when the real wolf comes.

Question: Have you had a boss that cried Wolf?  How do you manage expectations in similar  situations?[/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]


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Ben Lichtenwalner

Ben Lichtenwalner is the founder and principal of Modern Servant Leader and Radiant Forest, LLC. He has studied and promoted servant leadership awareness and adoption for over 20 years. He is the author of 2 leadership books and has 2 decades of corporate management and leadership experience. His corporate experience spans CIO, VP, Director, and many management roles at Fortune 500, INC 500, and Nonprofits. Ben’s education includes a B.S. in Management Science & Information Systems from Penn State University and an MBA from Lehigh University. Ben's Full Profile Here: About Ben Lichtenwalner

3 thoughts on “Leaders Who Cry Wolf”

  1. I would add a couple more points:

    4. Define Expectations: When possible, service catalogue provided by your group can help keep people from expecting too much in too short a time. Help them manage these scheduling conflicts by letting them know how much time you need to do 'your part'.

    5. Provide perspective: The 'do more with less' is causing a lot of stress for folks and they find themselves saying things like "I can't possibly do X without Y. Please make Y happen NOW NOW NOW!" My boss had a great way of dealing with this lack of perspective: he would simply ask: "We handle requests in the order they are received. If you would like to escalate your issue, please provide an explanation of the impact to the _entire business_ if your issue is not escalated." This often provides people with the perspective they need to understand that they're part of a greater whole. It's amazing how many of those 'emergencies' can be handled by the very people demanding that they be looked at immediately.

  2. Pingback: Do You Have a "Seagull Manager"?

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