Listening

Mary Bono, Simone Biles, USA Gymnastics, Nike, and Spencer Stuart

USA Gymnastics Demonstrates Failure at Leadership Selection in the Digital Media Age

On Saturday, USA Gymnastics announced the role of interim President and CEO will be filled by Mary Bono. In selecting Bono, USA Gymnastics joins an unfortunate list of companies failing to conduct a basic analysis of digital media, before making critical leadership decisions. At issue is at least one post where Ms. Bono attacked Nike, …

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Ben Lichtenwalner Demonstrates Social Media Listening for People Leaders

Real Time Listening in Digital Media for People Leaders

[fusion_youtube id=”https://youtu.be/kU8JQNJy9jM” width=”” height=”” autoplay=”false” api_params=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=””][/fusion_youtube] Click here if you are unable to see the video. In Paradigm Flip, I introduced three types of listening in digital media for people leaders to monitor the online conversation about their business or non-profit and it’s industry: 1. Real Time: A real-time monitor streams content as it occurs …

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Goofy Looking Man Represents Prestige Seekers Attempting to Lead in Vain

If You Seek Prestige, Please Don’t Try To Lead…

People who seek prestige through leadership roles or titles cause trouble and hardship for stakeholders. These individuals, expecting recognition, fame or fortune, fall flat when they awaken to the true demands of a leader. “With great power, comes great responsibility.” -Ben Parker (paraphrasing others) Therefore, please, I beg of you, if you’re out to “lead” …

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